The first thing your visitors notice will be the design of your website. A bad first impression can mean visitors just hit “back” right away, so you have to design your site correctly the first time. If you make use of the following tips, you should minimize the chances of a poor first impression.
Speed is king when it comes to webpages, so be sure that your images are loading quickly. If a site visitor ends up waiting for a long time for your web page to load, they will definitely leave your site in search of a similar site that loads faster and will never recommend anyone to your site.
Pay attention to the background of your website. Your background should not be too distracting and allow your reader to read the text easily. Make your site easy to read by choosing a background that complements the design of your website and doesn’t overwhelm it.
You should update your content and get rid of expired content regularly. You will lose the attention and credibility of your readers if the promotional offer on your page expired months ago. If your website looks neglected and disused, your potential customers will surely take their business elsewhere. Review, update and delete content as a matter of course.
So that you can create a visually appealing site, get yourself a website development program. This type of software is a lifesaver and extremely easy to use. Before long you will be designing some eye-catching sites to add to your portfolio. An unattractive website will not attract visitors.
Use ALT tags for your website. There are a few core reasons why ALT tags should be used, including helping the visually impaired, providing indexing possibilities for the search engines and also for description and translation purposes. If you use your images as links, the ALT text will also give you an easy way to describe how the link behaves. Search engine crawlers also heavily use ALT tags to boost the rankings for some websites.
Always separate topics. Keep different topics on different pages. This not only eliminates customer confusion, but it also helps you out with search engine crawlers and your site rankings.
Keep your font selection professional and readable. Professional websites use professional fonts. Avoid silly, bubbly or hard to read fonts and especially avoid obscure fonts that may not be supported by all browsers. Unique fonts tend to default on most user’s computers if it’s not available to them. Doing this can make it look even worse.
Potential customers will immediately notice how well a website is designed, and that is a major factor in whether or not they continue to look through the site or leave it. Therefore, first impressions are as important online as in face-to-face communication. The tips provided here should help you deliver the type of website development that engages and keeps visitors.