If you are in the photography business, there are some tips you should keep in mind to increase your Google Maps website ranking. First, make sure that your business listing contains all of the correct information. For example, if you are a photographer, make sure to include the keywords that best describe the location where your pictures are taken, as well as a URL where you host the images. Second, you should make sure that your website is updated regularly. Lastly, you should use local keywords that relate to your industry.
In addition, your business listing should be optimized for mobile devices. According to Google, 60% of all searches are made on mobile devices, so making it compatible for your customers will improve your ranking on Google Maps. Moreover, it will also help if you make your website fast and easy to navigate. If your site is slow to load, or requires pinching to view the pages, it will decrease your website’s Google Maps website ranking.
Another important factor that affects your Google Maps website ranking is your website’s category. Your primary category should represent your core offering, and your secondary categories should represent other products and services that your business provides. Choosing the right categories is simple in the Google My Business dashboard. Although you can choose custom categories, you should remember to add a photo to your listing. The more photos you add to your Google Maps listing, the better.
Third, review content is crucial for Google Maps ranking. Consumers use reviews to decide if a business is good or not. Hence, your listing needs to be optimized for mobile devices. You should make sure to write at least a thousand words on each of the pages and add relevant images to the text. You should also geotag your images. Don’t hurry up with SEO as doing so will only raise red flags with Google.
Lastly, you should also pay attention to the categories that are in your Google Maps website listing. The categories should accurately reflect your business. For example, your primary category should be your core offering. Subsidiary categories should be your other offerings. Then, you should also make sure your listings have photos to make them more attractive to consumers. These are essential for the rankings of your business. You should make sure your site is optimized for mobile devices so that your customers can find it with ease.
Besides optimizing the pages for mobile devices, you should also optimize the listing for the local map. If you’re in a town, you should be in the first position. Otherwise, it will be difficult to get a high ranking in the search results. The best way to increase your website’s Google Maps website ranking is to expand its relevancy. The more you can add, the more relevant your listing will be for users.