When it comes to the Google Maps website ranking, the category you choose is extremely important. Your primary category should reflect the main services and offerings of your business, and any secondary categories should accurately represent the products and services you offer. You cannot create custom categories, so choose the most appropriate ones. One of the other factors that contribute to a high ranking is your number of photos. According to Google, businesses that have more than 100 photos receive more phone calls, website clicks, and directions.
The ranking of your business on Google Maps is calculated based on several factors, including the proximity to the user and prominence of the business. Google also looks for consistent NAP citations across the web, which stand for Name, Address, Phone Number. These elements are vital indicators of your business’ identity, and are basically the equivalent of the title tag on your website. However, there are a few tips that can help you achieve your highest Google Maps website ranking.
The first step in improving your Google Maps website ranking is optimizing your website. Add your business’ name, category, and contact information to the page. Include your business’ name, category, and keywords that will drive traffic to your website. Adding the keywords you want to target will help you rank higher on Google Maps. Make sure your website is easy to navigate and loads quickly. Adding a citation can make all the difference in the world when it comes to Google’s rankings.
Another step to improve Google Maps website ranking is to include reviews. Reviews are essential to improve your Google Maps website ranking, so be sure to include reputable review sources. Remember to include your business address and phone number in your listing. Well-written reviews will increase your local visibility and online sales. If you do not have reviews, you might not be found. You can also try using the other methods to boost your Google Maps website ranking.
Adding photos to your business listing is also important for Google Maps website ranking. Research has shown that businesses that include photos have higher website traffic, more calls, and more direction requests than those with no photos. In addition to photos, you can also post videos and images that show your business. Photos also help increase your SERP ranking. It’s a great way to improve your visibility and get noticed by more people. And don’t forget that it’s free!
Improving your Google Maps website ranking is a great way to increase organic traffic and increase sales. Many people search for local products and services using Google. With a higher map ranking, you increase your organic reach to a wider range of potential customers. In fact, 54% of Google users who find listings on Google Maps will make a purchase once they read the description of a business. So why not make it a point to boost your Google Maps website ranking?