One of the most overlooked SEO strategies is Google Maps Ranking Optimization. Not only does it boost your overall authority on Google organic searches, it also helps you rank well in Google Maps. Better rankings mean more phone calls, more website visits, and more growth for your business. Yet it is the most effective SEO strategy that many businesses don’t use. While most SEO experts will talk about building citations and cleaning up reviews, they don’t mention backlinks or building links to your website.
As the algorithms for Google Maps are constantly changing, it’s important to stay on top of your game. You must monitor your ranking closely and supervise reviews to keep your business visible in local search results. By following these steps, you’ll be able to improve your ranking in a few months. You can boost your Google Maps Ranking by using the above-mentioned tactics. While it will take some time, you’ll see an improvement within a few months.
The next step in your SEO strategy is to track the performance of your Google Maps listing. To do so, use a Google ranking tool with local rank tracking capabilities. While Google Maps Ranking is not instantaneous, it takes time for the ranking to climb. In the meantime, focus on building local citations and reviews to ensure your listing appears on the first page of local searches. You’ll see a substantial improvement in your rankings soon.
In addition to keywords and links, Google also considers photo content when ranking your listings. Photos on your listing can be a great way to attract more customers and potential clients. Brightlocal, a local SEO company, has reported that businesses with more than 100 photos on their listings receive more calls and directions, and their listings rank higher than those with only a few. If you’d like to add your own photos, go ahead and add them to your Google Maps listing.
In addition to keyword research, it’s also important to have an excellent Google Maps listing. For this, it’s imperative to include as many photos as possible. This will make your listing more attractive to consumers and will help it rank better. Providing more photos on your website will also help your Google Maps ranking in local searches. You can also use these photos for other purposes. If you want to create a free map that is compatible with Google Maps, you can use the Google Maps app.
Aside from keywords, you should also make sure your listing is in the right category. Choose a primary category that represents your core offering, while secondary categories represent other products or services. It is also important to have a Google My Business dashboard that shows which categories you can choose. While you can add a custom category, it’s highly unlikely to benefit your business. When a consumer doesn’t trust a listing, they’ll look elsewhere.