Many web designers do not realize how distracting advertisements can be. If you your ads are laid out correctly, your visitors will click on them more often. Keep reading to find out more.
Have some search element which lets visitors search your site’s content. A search box is essential. If you do not have one, the viewer will find another site. The ideal placement is the upper right hand corner of your page.
You should never go live before previewing the site and ensuring images load properly and all links work. Nothing frustrates visitors more than clicking for a page they want and getting an error page instead. Feel free to manually check them or use some programs to scan and report the broken links.
Be sure to use proper graphics when designing your website. Keep in mind that bitmap files are quite large and typically do not work well, but PNGs work okay. For non-photographic images, text buttons, and screen shots, use PNG or GIF. JPEGs are good to use for photographs.
Always, always remove old or outdated information off your website. If your page is promoting a special event that happened 6 months ago, you have already lost readers. The average online user values fresh content and attention to detail. Set up a review schedule so you are able to update the content, and remove the items that have nothing to offer anymore.
You website should be easy to scan. Usability testing has shown that visitors are interested in scanning the content for items of value, rather than reading every word. You are more apt to gain returning readers if text is broken down and can be scanned easily. In addition, be sure to keep key information toward the top portion of the page. This will make your visitor’s time on the site more satisfying because everything is quickly accessible.
You should also consider implementing fixed-position navigation. This means locking down the site’s navigation panel into position when the visitor scrolls up and down the webpage. Not only is this convenient for your visitor, but it can also help internet marketers by facilitating any action for visitors (e.g purchase a product, subscribe to a newsletter).
Offer to store personal information for returning users. For instance, if someone fills out a form using personal information, he or she should have to enter that same information in again when he or she goes to fill out an additional form. This information retention and re-use makes site transactions much easier, and many people will appreciate that.
To help you design a nice looking website, purchase one of the many web page design programs that are on the market today. A professional website is within your reach when you use these tools. It doesn’t matter how good your content is if your site is dated and unusable.
Avoid excessive use of pop-up windows. Most people will be turned off by a site that pop’s windows up in their face. When the windows pop up, many people become frustrated and decide to leave the site rather than see what information is available.
NoScript is your friend and a test your site has to pass in order for it to be deemed functional. Download and activate the NoScript extension for Firefox and see if your site is still readable. Some content, such as ordering systems for products, can’t work without scripts, but if your site is simply blank with scripts turned off, that’s bad news.
As this article has shown, there are many elements to learn when it comes to web page design for profit. However, advertisements must be strategically placed or they can be a hindrance. Use the tips that have been provided to you so that you can make them click.