Optimising for Google Maps isn’t an obvious SEO strategy. However, a business’ ranking can greatly affect the amount of traffic it receives and the quality of the leads it generates. In order to rank high in Google Maps, your website should include photos. This will help attract more local traffic, which will lead to paying clients. Here are some tips to improve your ranking on Google Maps. Read on to find out more.
Optimize your GMB profile by creating a high-quality review profile. Google loves proactive businesses and will reward you for your efforts. Make sure your NAP information is accurate and complete. A high-quality review profile will improve your website ranking and drive more foot traffic. In addition, getting reviews will also increase your website’s visibility on Google Maps and in regular search results. The more reviews you have, the higher your website ranking.
Include your business’ NAP (name, address, phone number) in your title. Make sure to avoid stuffing your title with keyword phrases and use them sparingly. Use a targeted keyword phrase in your website description as well. This will increase your business’ visibility on Google Maps and help it compete with other businesses in your area. If you’re unsure of what to write, here are a few examples. In addition to these tips, make sure to test and measure the results for yourself.
Create a well-written business description. A well-written business description should contain your name, address, phone number, category, and description. Putting these on your website’s footer or sidebar will help boost your business’s Google Maps website ranking. Don’t forget to include your company’s logo and any important pictures. Images are highly influential in Google’s algorithm and will boost your website ranking. You can even use high-quality photos for your listing to increase your chances of gaining top rankings.
Another way to boost your Google Maps website ranking is to build links to your website. If you have a website, you can include your Google Maps link on business cards, invoices, and emails. Including the address of your website and phone number in business cards and emails can also help your ranking in Google Maps. This will increase the number of local customers and boost your online sales. This will lead to more positive reviews and increased business.
The details of your business on Google Maps will determine your ranking in local searches. Pay attention to details and your website will rank high in local searches. A great description, high-quality photos, and the correct primary business category are all critical to your local business. You can even promote your pins by hosting events and promoting them. In the long run, it will pay off in the long run. You should aim to reach page one on Google Maps as high as possible.
Adding images and videos to your business listing is an easy way to improve your Google Maps website ranking. According to a study by Brightlocal, businesses with photos received more website traffic, more phone calls, and more directions from customers. Additionally, adding images and videos will improve your visibility as well. You should also post videos and images in Google Maps to make your site more interesting to visitors. These are just a few of the ways to improve your website ranking in Google.