You may wonder how to improve your Google Maps Ranking. Here are a few tips to help you. In addition to using keywords in your listing, it’s important to include your business’s NAP (name, address, phone number) in your page’s description. NAP can be placed in the footer or sidebar of your website. This is a common practice as it will be available on every page of your website.
Your category is crucial when it comes to your Google Maps ranking. Make sure the primary category represents your core business offering while secondary categories represent your other products and services. Select your categories from the Google My Business dashboard, but you can’t create custom categories. Ensure that your listing has a photo, as a business listing without one will be less appealing to customers and may not rank as high as one that has a photo. Once a customer finds your listing, it can be a great way to increase your ranking.
The most challenging ranking factor is prominence. Google’s latest update prioritizes proximity and has decreased the value of keywords in the business name. However, not all users use Google Maps to find a business. Some are just looking for a shortcut to get home, landmarks, or general information. Increasing your prominence in a map search can be a great way to increase your business’s visibility. You can use the Google Maps Ranking to boost your business’s visibility and increase traffic.
A higher ranking on Google Maps will give your business a leg up on your competitors. More consumers will discover your business and purchase products and services. And because consumers are more likely to make purchases when their location is first on their search results, you will benefit from this opportunity. In addition to the benefits of higher rankings on Google Maps, your business will be displayed in Google search. If your business is listed high in the map, people will be more likely to click on your listing, which will ultimately increase your sales.
Your GMB profile is important, as it’s the most important ranking factor. Having the wrong information can cause misclicks and bad experiences for your customers. The more accurate your information is, the higher your chances of being found in the Google Maps ranking. Your website also plays a role in the ranking algorithm. Make sure you have an updated, accurate, and up-to-date website, and be consistent with your NAP info.
The way your listing is organized can impact your Google Maps Ranking. Add accurate information, including business name, address, category, and location. A high-quality photo and a detailed description will increase your visibility in the local search results. Make sure your business is verified on Google to increase your chances of being ranked high. And make sure you have the right primary business category. By adding accurate information to your Google business page, you’ll significantly boost your Google Maps Ranking.